{
  "blocks": [
    {
      "id": "BBC.B.001",
      "name": "Cover · 2-line dark",
      "category": "openers",
      "description": "Default cover. Photo bg + right-side text panel with 2-line title (main + italic accent).",
      "plates": [
        "BBC.P.03"
      ],
      "anchor": "cover-2line",
      "use": "Standard proposal cover.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#cover-2line"
    },
    {
      "id": "BBC.B.002",
      "name": "Cover · 3-line ranger",
      "category": "openers",
      "description": "Figure-mode cover with Bumblebee Ranger on left + 3-line title (LAUNCHING / Pegasus / LEARNING CENTRE).",
      "assets": [
        "BBC.A.C.01"
      ],
      "anchor": "cover-3line",
      "use": "Cinematic launch covers.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#cover-3line"
    },
    {
      "id": "BBC.B.003",
      "name": "Cover · light cream",
      "category": "openers",
      "description": "Light cream bg variant. Used for soft brand pitches (sprints, foundations work).",
      "plates": [
        "BBC.P.11"
      ],
      "anchor": "cover-light",
      "use": "Strategy / foundations / sprint pitches.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#cover-light"
    },
    {
      "id": "BBC.B.004",
      "name": "Cover · alt figure",
      "category": "openers",
      "description": "Alt 3-line title with Ranger stance figure on warm gradient.",
      "assets": [
        "BBC.A.C.02"
      ],
      "anchor": "cover-alt",
      "use": "Different cover energy when not the headline launch.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#cover-alt"
    },
    {
      "id": "BBC.B.010",
      "name": "Intro Grid · 2-card",
      "category": "context",
      "description": "Two-column 'have / missing' or 'what / why' grid with bulleted rows.",
      "anchor": "intro-2",
      "use": "Frame the problem in two opposing buckets.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#intro-2"
    },
    {
      "id": "BBC.B.011",
      "name": "Intro Grid · 3-card",
      "category": "context",
      "description": "Three-column variant — 'What / How / Why' or similar trio.",
      "anchor": "intro-3",
      "use": "When the framing splits cleanly into 3 angles.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#intro-3"
    },
    {
      "id": "BBC.B.012",
      "name": "Observations",
      "category": "context",
      "description": "3-column numbered cards (01/02/03) with eyebrow + title + body.",
      "anchor": "observations",
      "use": "Initial observations / 'what we noticed' section.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#observations"
    },
    {
      "id": "BBC.B.013",
      "name": "Why Grid",
      "category": "context",
      "description": "3-column cards with big ghosted number + heading + body.",
      "anchor": "why",
      "use": "'Why us' / reasoning blocks.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#why"
    },
    {
      "id": "BBC.B.020",
      "name": "Pillars · 3-col dark",
      "category": "strategy",
      "description": "Strategy pillars on dark bg, 3 cards with gradient top edge.",
      "anchor": "pillars-3",
      "use": "3 strategic commitments.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#pillars-3"
    },
    {
      "id": "BBC.B.021",
      "name": "Pillars · 4-col dark",
      "category": "strategy",
      "description": "4-card variant for compressed / more steps.",
      "anchor": "pillars-4",
      "use": "4 commitments / steps.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#pillars-4"
    },
    {
      "id": "BBC.B.022",
      "name": "Pillars · light cream",
      "category": "strategy",
      "description": "Cream bg variant for softer pitches.",
      "anchor": "pillars-light",
      "use": "Sprint / foundations pillars.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#pillars-light"
    },
    {
      "id": "BBC.B.023",
      "name": "Pillars · warm gradient",
      "category": "strategy",
      "description": "Glass cards on full warm-gradient bg.",
      "anchor": "pillars-warm",
      "use": "Vibrant strategy moment.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#pillars-warm"
    },
    {
      "id": "BBC.B.024",
      "name": "Pillars · color blocks",
      "category": "strategy",
      "description": "Each pillar a different brand color (gold / sunset / ember / berry). Most signature variant.",
      "anchor": "pillars-colors",
      "use": "Showcase 4 stages with high-contrast color.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#pillars-colors"
    },
    {
      "id": "BBC.B.025",
      "name": "Process Steps · 7-stage",
      "category": "strategy",
      "description": "Glass-card stack on warm-gradient photo bg (deck S5 pattern).",
      "plates": [
        "BBC.P.09"
      ],
      "anchor": "process-7",
      "use": "Full 7-stage power-play methodology.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#process-7"
    },
    {
      "id": "BBC.B.026",
      "name": "Process Steps · 5-stage",
      "category": "strategy",
      "description": "Same pattern, fewer steps — over BBC.P.10 (eye, text-left).",
      "plates": [
        "BBC.P.10"
      ],
      "anchor": "process-5",
      "use": "Sprint / shorter process.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#process-5"
    },
    {
      "id": "BBC.B.027",
      "name": "Founders",
      "category": "strategy",
      "description": "3-col layout (text-left / photo-center / text-right) on light cream bg. Ports BBC deck slide 4.",
      "assets": [
        "BBC.A.X.01"
      ],
      "anchor": "founders",
      "use": "Co-founder bios + composite photo.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#founders"
    },
    {
      "id": "BBC.B.028",
      "name": "Stats Hero",
      "category": "strategy",
      "description": "Stats grid + character figure on right (ranger stance). Photo bg.",
      "assets": [
        "BBC.A.C.02"
      ],
      "anchor": "stats-hero",
      "use": "Big company-level stats with character.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#stats-hero"
    },
    {
      "id": "BBC.B.029",
      "name": "Stats Strip · dark",
      "category": "strategy",
      "description": "Compact 4-stat horizontal bar.",
      "anchor": "stats-strip",
      "use": "Mid-section stats inserted between content.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#stats-strip"
    },
    {
      "id": "BBC.B.030",
      "name": "Stats Strip · warm",
      "category": "strategy",
      "description": "Same compact stats strip on warm gradient.",
      "anchor": "stats-strip-warm",
      "use": "Vibrant stats moment.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#stats-strip-warm"
    },
    {
      "id": "BBC.B.031",
      "name": "Service Grid",
      "category": "strategy",
      "description": "8-cell capabilities matrix with icons.",
      "anchor": "services",
      "use": "'What we do' overview.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#services"
    },
    {
      "id": "BBC.B.032",
      "name": "Video Block",
      "category": "strategy",
      "description": "16:9 thumbnail with play button + caption.",
      "anchor": "video",
      "use": "Founder video / launch video embed.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#video"
    },
    {
      "id": "BBC.B.033",
      "name": "Awards",
      "category": "strategy",
      "description": "Hero image + 4 award cards (deck S6 pattern).",
      "assets": [
        "BBC.A.X.08",
        "BBC.A.P.01",
        "BBC.A.P.02",
        "BBC.A.P.05",
        "BBC.A.P.06"
      ],
      "anchor": "awards",
      "use": "Recognition / press section.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#awards"
    },
    {
      "id": "BBC.B.034",
      "name": "Big Stat Band · 3-stat",
      "category": "strategy",
      "description": "Three giant numbers on warm-gradient bg.",
      "anchor": "big-stat-trio",
      "use": "Compounding numbers moment.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#big-stat-trio"
    },
    {
      "id": "BBC.B.035",
      "name": "Big Stat Band · 1-stat",
      "category": "strategy",
      "description": "Single dominant stat on warm-gradient bg.",
      "anchor": "big-stat-single",
      "use": "One number that does all the talking.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#big-stat-single"
    },
    {
      "id": "BBC.B.040",
      "name": "Hero Break · hands",
      "category": "breaks",
      "description": "Cinematic full-bleed photo with text on left.",
      "anchor": "hero-break-a",
      "use": "Pause / chapter shift.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#hero-break-a"
    },
    {
      "id": "BBC.B.041",
      "name": "Hero Break · ant",
      "category": "breaks",
      "description": "BBC.P.04 (ant carrying boulder) — labour / weight metaphor.",
      "plates": [
        "BBC.P.04"
      ],
      "anchor": "hero-break-b",
      "use": "Persistence / labour theme break.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#hero-break-b"
    },
    {
      "id": "BBC.B.042",
      "name": "Hero Break · rays",
      "category": "breaks",
      "description": "Light-rays bg for closing cinematic moments.",
      "anchor": "hero-break-c",
      "use": "Aspirational / triumph break.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#hero-break-c"
    },
    {
      "id": "BBC.B.043",
      "name": "Quote Break · texture",
      "category": "breaks",
      "description": "Centered cinematic quote on textured noise bg.",
      "anchor": "quote-break-a",
      "use": "Manifesto-style pause.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#quote-break-a"
    },
    {
      "id": "BBC.B.044",
      "name": "Quote Break · sunset",
      "category": "breaks",
      "description": "Same pattern over BBC.P.03 (sunset mountain).",
      "plates": [
        "BBC.P.03"
      ],
      "anchor": "quote-break-b",
      "use": "Closing-side quote moment.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#quote-break-b"
    },
    {
      "id": "BBC.B.045",
      "name": "Manifesto · dark",
      "category": "breaks",
      "description": "Massive italic statement on deep bg.",
      "anchor": "manifesto-dark",
      "use": "Brand promise / belief statement.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#manifesto-dark"
    },
    {
      "id": "BBC.B.046",
      "name": "Manifesto · warm",
      "category": "breaks",
      "description": "Same statement on warm gradient.",
      "anchor": "manifesto-warm",
      "use": "Vibrant belief moment.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#manifesto-warm"
    },
    {
      "id": "BBC.B.047",
      "name": "Divide Break",
      "category": "breaks",
      "description": "Pure warm gradient band — no photo, no text.",
      "anchor": "divide-break",
      "use": "Visual rhythm separator.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#divide-break"
    },
    {
      "id": "BBC.B.050",
      "name": "Timeline · 7-row full",
      "category": "plan",
      "description": "Vertical timeline with date / spine / card structure.",
      "anchor": "timeline-full",
      "use": "7-week launch timeline.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#timeline-full"
    },
    {
      "id": "BBC.B.051",
      "name": "Timeline · 3-row mini",
      "category": "plan",
      "description": "Sprint format — 3 milestones.",
      "anchor": "timeline-mini",
      "use": "Short sprint plan.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#timeline-mini"
    },
    {
      "id": "BBC.B.052",
      "name": "Deliverables",
      "category": "plan",
      "description": "2-col grid with icon + title + body + qty.",
      "anchor": "deliverables",
      "use": "Itemized deliverable list.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#deliverables"
    },
    {
      "id": "BBC.B.053",
      "name": "Print Grid",
      "category": "plan",
      "description": "4-col centered cards with quantities.",
      "anchor": "print-grid",
      "use": "Print / OOH / packaging items.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#print-grid"
    },
    {
      "id": "BBC.B.060",
      "name": "Pricing · 2-card",
      "category": "investment",
      "description": "Hand-off vs end-to-end. Featured tag on second card.",
      "anchor": "pricing-2",
      "use": "Standard 2-option pricing.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#pricing-2"
    },
    {
      "id": "BBC.B.061",
      "name": "Pricing · 3-card",
      "category": "investment",
      "description": "Sprint / Launch (Recommended) / Annual.",
      "anchor": "pricing-3",
      "use": "Tiered engagement pricing.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#pricing-3"
    },
    {
      "id": "BBC.B.062",
      "name": "Budget Tiers",
      "category": "investment",
      "description": "3-tier ad-spend with 'Recommended' pill.",
      "anchor": "budget-tiers",
      "use": "Ad-spend recommendations.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#budget-tiers"
    },
    {
      "id": "BBC.B.063",
      "name": "Add-Ons",
      "category": "investment",
      "description": "3-column modular extras with prices.",
      "anchor": "add-ons",
      "use": "Optional line-items / upsells.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#add-ons"
    },
    {
      "id": "BBC.B.064",
      "name": "Retainer",
      "category": "investment",
      "description": "Card with head (price) + 3 service columns.",
      "anchor": "retainer",
      "use": "Post-launch monthly engagement options.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#retainer"
    },
    {
      "id": "BBC.B.070",
      "name": "Funnel · 5-step",
      "category": "conversion",
      "description": "Horizontal step track with arrows + recommended highlight.",
      "anchor": "funnel-5",
      "use": "Lead → enrolment funnel.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#funnel-5"
    },
    {
      "id": "BBC.B.071",
      "name": "Funnel · 3-step",
      "category": "conversion",
      "description": "Compressed 3-step variant.",
      "anchor": "funnel-3",
      "use": "High-level funnel.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#funnel-3"
    },
    {
      "id": "BBC.B.072",
      "name": "Case Study · compact",
      "category": "conversion",
      "description": "Header + 4-stat grid.",
      "anchor": "case-study",
      "use": "Quick comparable proof point.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#case-study"
    },
    {
      "id": "BBC.B.073",
      "name": "Case Study · detailed",
      "category": "conversion",
      "description": "Glass card on warm gradient. Logo + tag + Challenge/What/Result + 3 metrics. Deck S8 port.",
      "anchor": "case-detailed",
      "use": "Full case study with structured cols.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#case-detailed"
    },
    {
      "id": "BBC.B.074",
      "name": "Testimonials · 2-up",
      "category": "conversion",
      "description": "Two quote cards with initials-in-circle.",
      "anchor": "testimonials-2",
      "use": "Two client quotes side-by-side.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#testimonials-2"
    },
    {
      "id": "BBC.B.075",
      "name": "Testimonials · single",
      "category": "conversion",
      "description": "Centered hero quote.",
      "anchor": "testimonial-1",
      "use": "One marquee client quote.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#testimonial-1"
    },
    {
      "id": "BBC.B.076",
      "name": "Comparison Table",
      "category": "conversion",
      "description": "Us vs typical agency feature comparison.",
      "anchor": "comparison",
      "use": "Differentiation table.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#comparison"
    },
    {
      "id": "BBC.B.077",
      "name": "Brand Work · feature",
      "category": "conversion",
      "description": "Mixed-size mockup grid (1 big + 4 small).",
      "anchor": "brand-work-feature",
      "use": "Selected work showcase.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#brand-work-feature"
    },
    {
      "id": "BBC.B.078",
      "name": "Brand Work · uniform",
      "category": "conversion",
      "description": "Equal cards across surfaces (3-col).",
      "anchor": "brand-work-uniform",
      "use": "Past-work gallery.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#brand-work-uniform"
    },
    {
      "id": "BBC.B.079",
      "name": "Logo Wall · clients warm",
      "category": "conversion",
      "description": "12-logo grid on sunset bg.",
      "anchor": "logo-wall-warm",
      "use": "'Brands that chose growth.'",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#logo-wall-warm"
    },
    {
      "id": "BBC.B.080",
      "name": "Logo Wall · clients dark",
      "category": "conversion",
      "description": "7-logo strip on deep bg.",
      "anchor": "logo-wall-dark",
      "use": "Compact client strip.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#logo-wall-dark"
    },
    {
      "id": "BBC.B.081",
      "name": "Logo Wall · partners",
      "category": "conversion",
      "description": "Press / partner strip with dark cells.",
      "anchor": "logo-wall-partners",
      "use": "'Featured in / Recognized by.'",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#logo-wall-partners"
    },
    {
      "id": "BBC.B.082",
      "name": "Brands Grid (33)",
      "category": "conversion",
      "description": "30-logo grid in 6×5 — deck S9 port.",
      "anchor": "brands-grid",
      "use": "'100+ brands across every sector.'",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#brands-grid"
    },
    {
      "id": "BBC.B.090",
      "name": "Client Asks",
      "category": "closers",
      "description": "What we'll need from you — 6-item checklist with timing.",
      "anchor": "client-asks",
      "use": "Set client expectations.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#client-asks"
    },
    {
      "id": "BBC.B.091",
      "name": "Next Steps · 3 dark",
      "category": "closers",
      "description": "3 numbered steps with timing on dark night bg.",
      "anchor": "next-steps-3",
      "use": "Standard close.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#next-steps-3"
    },
    {
      "id": "BBC.B.092",
      "name": "Next Steps · 4 dark",
      "category": "closers",
      "description": "4-step variant.",
      "anchor": "next-steps-4",
      "use": "More granular close.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#next-steps-4"
    },
    {
      "id": "BBC.B.093",
      "name": "Next Steps · 3 warm",
      "category": "closers",
      "description": "Glass cards on warm gradient.",
      "anchor": "next-steps-warm",
      "use": "Vibrant close.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#next-steps-warm"
    },
    {
      "id": "BBC.B.094",
      "name": "Team · composite",
      "category": "closers",
      "description": "Centered intro + full-bleed caricature composite.",
      "assets": [
        "BBC.A.T.99"
      ],
      "anchor": "team",
      "use": "'The people who will make this happen.'",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#team"
    },
    {
      "id": "BBC.B.095",
      "name": "Team Grid",
      "category": "closers",
      "description": "Individual member cards with caricature portraits.",
      "anchor": "team-grid",
      "use": "Named team with roles.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#team-grid"
    },
    {
      "id": "BBC.B.096",
      "name": "FAQ",
      "category": "closers",
      "description": "Q01-Q05 list with mono numbering + italic question + body.",
      "anchor": "faq",
      "use": "Pre-empted questions.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#faq"
    },
    {
      "id": "BBC.B.097",
      "name": "CTA · dark",
      "category": "closers",
      "description": "Centered headline + gradient pill button.",
      "anchor": "cta",
      "use": "Standard CTA.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#cta"
    },
    {
      "id": "BBC.B.098",
      "name": "CTA · warm",
      "category": "closers",
      "description": "Full warm-gradient bg + cream outline button.",
      "anchor": "cta-warm",
      "use": "High-energy close.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#cta-warm"
    },
    {
      "id": "BBC.B.099",
      "name": "Link Cards",
      "category": "closers",
      "description": "Cream resource link cards (Our works / Case studies / Deck).",
      "anchor": "link-cards",
      "use": "Resource menu.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#link-cards"
    },
    {
      "id": "BBC.B.100",
      "name": "Contact",
      "category": "closers",
      "description": "Pills + address + social — deck S12 port.",
      "anchor": "contact",
      "use": "Full contact section.",
      "previewUrl": "https://studio.thebumblebee.in/proposal/library/#contact"
    }
  ]
}